Our editors curate highly rated brands that are first assessed by our rigorous ratings system. Buying through our links may earn us a commission—supporting the work we do. Learn more.
Are you ready to wave fast fashion brands goodbye? Check out our favourite sustainable alternatives to the most popular fast fashion brands.
You’ve said goodbye to fast fashion brands—now what?
If you landed on this article, chances are you’ve realised that fast fashion is bad. It’s bad for the environment, for people, and for animals.
And with that in mind, you want to change, you want to be part of the change, and you want to make better choices for the planet, its inhabitants, and yourself. Good on you.
So now that you’ve decided to stop supporting fast fashion brands, what’s next? What can you do? Where can you find clothes that fit your needs? We get it: fast fashion is easy, and finding alternatives can feel a bit daunting at first.
We’ve all been there, which is why we now want to help you make a smooth transition into a more sustainable approach to fashion. In this article, we’re spilling the tea and giving you our favourite fast fashion alternatives—21 more ethical and sustainable fashion brands for all styles, needs, values, and budgets.
Before we go, here’s your regular reminder that the most sustainable garment is the one you already have in your closet. So, look in your wardrobe, and take stock of what you already have. If you find old pieces from fast fashion brands, that’s okay. Don’t throw them away and instead try to prolong their lives by finding new fun ways to wear them, repairing or upcycling them, or maybe swapping or giving them to a loved one.
Still need something new? Keep reading to discover 21 better labels you’ll love more than fast fashion brands.